We worked with Camden Town Brewery to invite beer drinkers back into its illustrated beer world for its biggest campaign ever.
The campaign invites viewers into the fun and vibrant world of Camden Town Brewery. It depicts the journey of a pub goer, voiced by comedian Sarah Levine, who is sucked into the illustrated brewery as they weigh up ‘the usual other one’ versus the ‘fresher than Hells one’ – surely it’s a no brainer?
The spot was directed by James Papper and features illustration from Nahuel Bardi.
Agency: Wieden+Kennedy London
Client: Camden Town Brewery